My Work


A Practical Science: Agricultural Biotechnology in Focus
In the race to stay one step ahead of crop pests and diseases that threaten farmers and food supplies around the world, scientists across Cornell’s College of Agriculture and Life Sciences (CALS) use every available tool…

mouseModel Behavior
Simplicity is an ally for researchers studying the mechanisms of fundamental biological processes…

In the Cornell Chronicle

In the Ithaca Times/Finger Lakes Community Newspapers

Boyce Thompson Institute for Plant Research (BTI): Small Molecules

Silence is Golden for this Student Entrepreneur

What You Don’t Know Can Hurt You: Assessing Your Organization’s Social Media Use

Price Positioning Strategies

How to Write Market Positioning Statements

Corporate press release

Research press release

Client case study

Website copywriting: Rehaul of Certificates section